Global Lighting at the ICFF 2010

2010-07-13T13:51:00.000-04:00

This past May we participated in the 22nd Annual International Contemporary Furniture Fair at New York City's Jacob Javitz Convention Center. Our booth featured products from Spain's LZF Lamps, who specializes in working with veneer, bending it to its limits and in the process creating unique shapes.

We have been part of the fair for several years but this time we experienced a fantastic response, double from last year. No doubt it was due mostly to LZF's presentation.

Owners Marivi Calvo and Sandro Tothill flew in from Valencia for the event and brought along graffiti artist Inocuo, who worked on a mural every day throughout the show and transformed a blank wall into a psychedelic blast of color to highlight their new "Light and Nature" collection.

To watch a video with highlights of the show click here.

LZF also mounted an amazing installation using a combination of their Agatha (more on that below) and Totem lamps, which was a huge hit among convention goers.

Here's what the San Francisco Chronicle had to say about the display: "Agatha, a pendant light by LZF Lamps in Spain via its importer Global Lighting,
premiered like a movie star. Nearly 20 Agathas were suspended in the
shape of a butterfly. Constructed of wood veneer, this lamp bends and
curls with ease (30 inches to 55 inches diameter and eight colors,
about $2,100 to $3,000). Read full article here. Canadian House and Home also featured LZF in their coverage of the event. And one visitor called it "one of the most exciting and heavily attended displays in the show."

To view more photos of the event check out the ICFF 2010 photo album on our Facebook Page.